Typography: Choosing and Combining Typefaces.
(eVideo)
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Format
eVideo
Language
English
Notes
General Note
10/17/201412:00:00AM
Participants/Performers
Presenter: Ina Saltz
Description
Learn how to choose and combine typefaces for maximum visual impact.
Description
With the hundreds of thousands of typefaces that are now available, knowing which to choose and how to combine them (or not) can seem intimidating and complicated. Art director and typography expert Ina Saltz demystifies the process in this course. She'll show you how to choose the right typeface for the job, considering factors such as readability, typographic anatomy, and historical context. She'll then demonstrate how to combine your chosen fonts effectively and harmoniously, based on contrast, similarity, or mood. Finally, knowing there's always an exception to the rule, Ina explains how breaking these guidelines might make sense for your design. Watch and start learning how to simplify your selection process, while taking advantage of the powerful visual arsenal typography can provide for your designs.
System Details
Latest version of the following browsers: Chrome, Safari, Firefox, or Internet Explorer. Adobe Flash Player Plugin. JavaScript and cookies must be enabled. A broadband Internet connection.
Citations
APA Citation, 7th Edition (style guide)
Saltz, I. (2014). Typography: Choosing and Combining Typefaces . linkedin.com.
Chicago / Turabian - Author Date Citation, 17th Edition (style guide)Saltz, Ina. 2014. Typography: Choosing and Combining Typefaces. linkedin.com.
Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)Saltz, Ina. Typography: Choosing and Combining Typefaces linkedin.com, 2014.
MLA Citation, 9th Edition (style guide)Saltz, Ina. Typography: Choosing and Combining Typefaces linkedin.com, 2014.
Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.
Staff View
Grouped Work ID
0ffff27d-8e9c-5afc-d098-4675e657c7da-eng
Grouping Information
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|---|---|
| Full title | typography choosing and combining typefaces |
| Author | saltz ina |
| Grouping Category | movie |
| Last Update | 2024-07-15 14:46:24PM |
| Last Indexed | 2024-07-15 14:49:55PM |
Book Cover Information
| Image Source | sideload |
|---|---|
| First Loaded | Sep 25, 2021 |
| Last Used | Jul 9, 2024 |
Marc Record
| First Detected | Aug 03, 2021 02:13:19 PM |
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| Last File Modification Time | Jul 15, 2024 02:49:55 PM |
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| 520 | |a With the hundreds of thousands of typefaces that are now available, knowing which to choose and how to combine them (or not) can seem intimidating and complicated. Art director and typography expert Ina Saltz demystifies the process in this course. She'll show you how to choose the right typeface for the job, considering factors such as readability, typographic anatomy, and historical context. She'll then demonstrate how to combine your chosen fonts effectively and harmoniously, based on contrast, similarity, or mood. Finally, knowing there's always an exception to the rule, Ina explains how breaking these guidelines might make sense for your design. Watch and start learning how to simplify your selection process, while taking advantage of the powerful visual arsenal typography can provide for your designs. | ||
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